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4.8 stars on Google
LinkedIn Ads Management
Want to reach the executives, managers, and professionals who make purchasing decisions? LinkedIn Ads puts your message in front of 900+ million professionals with unmatched targeting precision. Our Sydney-based team specializes in B2B advertising that generates qualified leads and accelerates sales cycles for Australian businesses.
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HOW WE SCALE YOUR BUSINESS WITH LINKEDIN ADS
Tailored LinkedIn Ads Strategy
We understand that B2B advertising requires a different approach. Our LinkedIn strategies leverage the platform's unique professional targeting to reach decision-makers with messaging that resonates in a business context.
LinkedIn Ads Audit
Comprehensive analysis of your current campaigns, audience targeting, ad creative, and conversion tracking to identify opportunities for improved B2B lead generation.
Account-Based Strategy
Custom targeting strategies including job title, company size, industry, seniority, and account lists to reach your ideal business customers with precision.
Lead Quality Analytics
Beyond volume metrics, we track lead quality, sales pipeline impact, and ROI to ensure your LinkedIn investment drives real business outcomes.
BESPOKE B2B MARKETING
LinkedIn Ads for Modern B2B Marketing
LinkedIn offers something no other platform can match: the ability to target professionals by job title, company, industry, seniority, and skills. For B2B marketers, this precision means reaching decision-makers directly, including the CMOs, IT Directors, and Procurement Managers who influence purchasing decisions.
But LinkedIn's premium targeting comes with premium costs. Success requires strategic campaign structures that maximise every dollar. This means compelling thought leadership content, strategic use of Lead Gen Forms, and careful audience layering to reach qualified prospects without wasting budget on irrelevant impressions.
At Tempest Digital, our LinkedIn Ads specialists understand the B2B buyer journey. We create multi-touch campaigns that build awareness, nurture consideration, and drive conversions, whether that's a content download, webinar registration, demo request, or sales conversation.
What Our Clients Say About Our LinkedIn Ads Management
Real reviews from businesses we've helped grow with paid advertising
“I recently hired Tempest Digital to help with our company's Google Ads, and I have to say, I'm extremely impressed with the results. From the start, the team at Tempest Digital took the time to truly understand our business and our goals. They then developed a custom advertising strategy which helped achieve our marketing goals. Thank you to the team at Tempest Digital!”
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Mena Helaye
“Very happy with how things have gone so far with working with Tempest Digital. I've previously worked with other PPC agencies and Tempest has been by far the best experience.”
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Sergei Dragunov
“Team here is easy to work with. Needed assistance in scaling our ad campaigns so the team at Tempest Digital put a lot of work on my requests/expectations and really delivered as I wanted.”
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Syed Naqvi
ROI CALCULATOR
LinkedIn Ads ROI Calculator
Calculate your potential return from LinkedIn B2B advertising
Input Parameters
Adjust values to calculate your potential ROI
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Avg. benchmark: $45
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Your ROI Projection
Based on Google Ads benchmarks
Estimated Leads/Month
100
New Customers/Month
20
ROAS
8.0x
ROI
700%
Projected Monthly Revenue
$40,000
With a $5,000 monthly budget, you could generate 100 leads and earn $35,000 in net revenue.
*Projections based on industry averages. Results vary by industry, competition, and campaign optimisation.
THE LINKEDIN ADS AGENCY PREFERRED BY B2B COMPANIES
Drive ROI with LinkedIn Ads
Unmatched B2B targeting
Target by job title, seniority, company size, industry, skills, and even specific companies. LinkedIn's professional data means reaching exactly the decision-makers who matter for your business.
Account-based marketing
Upload your target account lists and reach key stakeholders at specific companies. Perfect for enterprise sales teams focused on named accounts and strategic prospects.
Lead Gen Forms
LinkedIn's pre-filled Lead Gen Forms reduce friction and capture high-quality leads directly on the platform. Auto-populated professional data means fewer fake leads and faster follow-up.
Thought leadership positioning
Build your brand's authority with Sponsored Content that positions your company as an industry leader. Educational content that provides value creates trust with future buyers.
Full-funnel B2B campaigns
From awareness content to consideration pieces to bottom-funnel demos and trials, we build campaign structures that nurture prospects through the entire B2B buying journey.
Pipeline-focused measurement
We track beyond leads to pipeline and revenue. Integration with your CRM helps measure true ROI and optimise campaigns for the leads that actually become customers.
How Does LinkedIn Advertising Work for B2B?
With premium costs and professional audiences, LinkedIn success requires focus on three key areas
340%
Increase in qualified leads.
"Tempest Digital's LinkedIn campaigns transformed our B2B lead generation. Their strategic approach to targeting and content helped us reach decision-makers we couldn't access before..."
Head of Marketing – B2B SaaS Company
WE EXPLAIN HOW LINKEDIN ADS ACTUALLY WORK!
Strategic audience layering
LinkedIn's targeting is powerful but expensive. We use precise audience combinations (job function plus seniority plus company size) to reach only qualified prospects, avoiding wasted spend on irrelevant impressions.
Value-first content strategy
B2B buyers research extensively before contacting sales. We create thought leadership campaigns that provide genuine value through insights, data, and frameworks, building trust that translates to pipeline.
Lead quality optimisation
More leads isn't always better. We optimise for lead quality, tracking which campaigns generate leads that convert to opportunities and revenue, then shifting budget accordingly.
Real Results From Our LinkedIn Ads Clients
SEOGoogle Ads
340%
Increase in Organic Traffic
156%
More Qualified Leads
106
AI Overview Rankings
4.2x
Return on Ad Spend (ROAS)
Web Design
275%
Increase in Project Inquiries
94
Google PageSpeed Score
68%
Reduction in Bounce Rate
3.2s
Faster Page Load Time
Google Ads
5.8x
Return on Ad Spend (ROAS)
312%
Increase in Online Revenue
-47%
Reduction in Cost Per Acquisition
2.4M
Monthly Ad Impressions
SEO
420%
Increase in Organic Inquiries
156
First Page Keywords
89%
Increase in Organic Traffic
#1
Ranking for Key Terms
SEO
380%
Growth in Organic Traffic
243
Keywords on Page 1
67%
Reduction in CPA
12x
Increase in Organic Leads
SEOLocal SEO
290%
Increase in Inquiries
178
Local Keywords Ranking
4.2x
More Website Visitors
52%
Lower Acquisition Cost
Local SEOSEO
3x
Increase in Online Bookings
#1
Local Pack Rankings
215%
More Website Traffic
89
Local Keywords Ranking
Local SEOGoogle Ads
185%
More Emergency Call-Outs
#1
For "Emergency Plumber"
4.8x
Google Ads ROAS
156%
Increase in Revenue
Google AdsSocial Media
340%
More Online Reservations
6.2x
Return on Ad Spend
78%
Increase in Foot Traffic
45K
Monthly Social Reach
Google AdsSocial Media
2x
New Client Bookings
5.4x
Return on Ad Spend
156%
Website Traffic Growth
38%
Increase in Revenue
Web DesignContent
92
PageSpeed Score
156%
Increase in Engagement
-65%
Bounce Rate Reduction
4.5x
Page Views Per Session
Web DesignSEO
210%
More Service Inquiries
88
PageSpeed Score
3.2x
Organic Traffic Growth
145
Keywords Ranking
6.2x
Average ROAS across all client campaigns
$2.4M
Ad spend managed monthly
EXPLORE MORE
Our Paid Media Services
From Google Ads to Meta, LinkedIn, and remarketing campaigns, we help Australian businesses maximise their advertising ROI with data-driven strategies.
LinkedIn Ads, Australia-wide.
FAQ
Frequently Asked Questions
Everything you need to know about our linkedin ads management services.
LinkedIn's premium pricing reflects its unique B2B targeting capabilities. You're reaching verified professionals with accurate job titles, company data, and professional credentials. While CPMs and CPCs are higher, the lead quality and targeting precision often deliver better ROI for B2B compared to cheaper, less targeted platforms.
LinkedIn typically requires higher budgets than other platforms. We recommend minimum $3,000-$5,000 monthly ad spend for meaningful results, plus management fees. This allows sufficient reach and data for optimisation. Smaller budgets struggle to generate enough impressions and leads for effective learning.
Sponsored Content (single image, video, carousel) typically performs best for most objectives. Lead Gen Forms are excellent for capturing leads without sending users off-platform. Message Ads work well for highly targeted outreach. Document Ads are emerging for thought leadership. We recommend testing multiple formats.
Lead Gen Forms pre-fill with users' LinkedIn profile data, reducing form friction significantly. When someone clicks your ad, a form appears with their name, email, job title, and company already populated. This typically increases conversion rates 2-5x compared to landing page forms while maintaining lead quality.
Yes! LinkedIn's Matched Audiences feature allows you to upload a list of target companies and reach employees at those specific organizations. This is perfect for account-based marketing (ABM) strategies. You can further refine by job function and seniority to reach the right people at your target accounts.
B2B sales cycles are long, so we track the full journey: impressions and engagement, lead volume and quality, MQLs generated, pipeline influenced, and ultimately closed revenue. We help set up CRM integration and attribution to connect LinkedIn activity to actual sales outcomes over time.
LinkedIn excels for B2B companies including SaaS, professional services, consulting, enterprise technology, financial services, and HR/recruiting. Any business selling to other businesses, especially to mid-market or enterprise, can benefit. B2C typically doesn't perform as well unless targeting professionals (education, career services).
Often yes. LinkedIn typically works as part of a broader paid media strategy. Google Ads captures intent-driven searches, Meta/Instagram reaches broader audiences cost-effectively, and LinkedIn provides precision B2B targeting. The right mix depends on your audience and objectives. We'll recommend an integrated approach.
Still have questions?
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Contact our team for a free consultation and discover how we can help grow your business.